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The first issue of Built Magazine basically debuted at the 2007 Olympia Weekend in Las Vegas, where thousands of copies were given to the people who were lucky enough to get one. Vince Andrich is the editor-in-chief, in this strange looking type magazine, something different than the normal bodybuilding / fitness magazines. The singular mission is to broaden the bodybuilding movement and make it more accessible and meaningful to those outside of the culture.
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